DRIVE CRAZY TRAFFIC TO YOUR OLD BLOG POST + FREE PRINTABLE CHECKLIST
When you first start blogging may be hundred of years ago, you don’t know anything about SEO. And you don’t focus on Pinterest traffic or any of that stuff. You just type your blog post and hit publish. Right? And it didn’t get any clicks. You might wonder why readers didn’t notice your post and when the time flies you may even forget that post exists anymore. All the effort you put into writing that post wasted unnoticed.
The longer you blog, the more you learn. Moreover, if you don’t promote your stuff readers doesn’t know your content exists. So update your old blog posts with following tips and promote them. That is one of the best things you could do to your old blog posts.
That doesn’t mean you have to update your billions of previous work (Remember the days when you first starts blogging and publish blog posts every freaking hour). No, you don’t want to do that, more likely you can’t do that. Find blog posts you think will generate more traffic, posts that are worth to date and update them.
Today I have some tips on how to update your old content. And a free printable you can download and refer whenever you are ready to update your old blog posts.
If you haven’t, add one already. You might write epic post years back and you didn’t add any images. Maybe it buried underneath your archive driving no traffic. Images are the vital key for your blog post. You know this already right. That tall feminine same theme images. Especially if you do Pinterest marketing, you should add at least one graphic for all of your old blog posts.
No small horizontal images anymore. No no no. It was way back when we first started blogging.
Do your images match with your brand? Does it match the aesthetic of your blog? Create new graphics which represent your brand.
And don’t forget to name your images, I mean title text and alt text in your images. Because search engines can’t read your images but they can read the title text and alt text.
When I first started blogging, I write a single blog post with several paragraphs. I didn’t care about adding subheadings. But now I know. It not only makes your content more readable, but it also helps with SEO. Readers get a better perspective of your blog post if you divide it into small subsections.
Update your post
You might learn a lot since you first started blogging. Your audience might change, your target audience might change. Update your content with your new knowledge. Include some stuff that you didn’t address before but relevant to your content.
” DRIVE CRAZY TRAFFIC TO YOUR OLD BLOG POST + FREE PRINTABLE CHECKLIST! ”
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Check grammar and spellings
You may find at least one grammar or spelling error in your previous blog posts. You know it is natural for any human being to make some grammar or spelling mistakes, but it is your responsibility to limit them. When you read an old blog post most likely you will find at least one error. Use Grammarly
or Hemingway app
to update your old blog post.
Change old title
When you first starts blogging, you may use cute title hoping to attract more readers. But the blogging game has changed. Use SEO friendly title. Use keywords in your title. It’s important to include a title that is SEO friendly and attractive enough click.
Link your new blog posts
You might write a related blog post yesterday, why not link the new post in your old one. You will surely get some traffic to your old post if you refer them to your new blog post. And link new blog post in the old post.
Fix broken links
You might add some useful links to your blog post for further reference. But the source may not exist anymore. Maybe they moved to another domain or may be something else happens, who knows. At least check links once in a while to ensure everything works perfectly. Or you can use http://www.brokenlinkcheck.com
/ to check links in your whole website.
Create a roundup post
Where you can add all your related blog posts in one place. This method is one genius way to present your older posts in a new blog post. If a reader like that particular subject this post may be a fortune to them. If they are interested in one post, chances of them checking out other posts are high.
Make it easy for social media sharing
Check the post has Pinit button, add tweetable links. Did you include social media sharing icons at the top? Did you include AddThis
if you want to check how to add clickable tweetable links in your blog post.
Add call to action at the end of the blog post
Engage with your readers. How could you forget this one and follow all the above steps? If you update your old blog post with above steps, the blog post should be an outstanding one. You should add a call to action to engage with your readers. Ask a related question or maybe ask what you have missed in your post.
Share on Social Media
Finally share your work on social media. Schedule social media promotion. You can use Buffer
to ease up this process.
If you did all the hard work and forgot to share? NO. You should definitely share your blog post in all of your social media.
Want to download the free checklist? Simply click here or click the above image.
DO YOU UPDATE YOUR OLD POSTS? IF YOU DO, HOW YOU DO THAT?
Tags: blog tutorial
, blogging tips
, update old blog post
Category: Blogging Tips